Civil society and public health organisations in
are asking help from international institutions and NGO-s to stress the evidence base for advertising ban in reducing alcohol consumption among young people. Lithuania
“There is real need for international support mostly to tell that this ban is evidence based measure to reduce children's alcohol consumption and that this is implementable,” said Aurelijus Veryga, President of the Lithuanian National Tobacco and Alcohol Control Coalition.
Before the end of spring session in Lithuanian Parliament a Committee of the Development of Information Society held a special meeting but as Veryga explains the parliament seems to give voice only to one side of the discussion. “Chairman of this committee did not allow leaders of student organizations to speak and told that there should be "no market" in the Parliament. Even for representative of National Health Board (which is an advisory institution for the Parliament) was difficult to get right to speak. No arguments on child protection were taken into account and only arguments about financial media losses were taken seriously. There were misleading arguments also that there is no legal way to control advertising in Internet and TV's form other countries.”
Further discussion and voting on the law will be moved to autumn session when MP-s return from summer holidays.
Discussion about advertising ban is one-sided not only in the parliament but also in media, despite the fact that impartiality should be the cornerstone of free press in any democratic country.